Sponsy launches a pilot project with Adidas
Sponsy launched a joint pilot partnership with Adidas — an international sportswear brand.
A few dozens of physical advertising objects were designed and produced under the partnership, including Adidas-stylized table tents installable on the tables of the restaurants and cafes.
Ads were placed in the TGI Fridays branch in Minsk, Belarus. TGI Fridays is an American casual dining restaurant chain that has more than 800 branches worldwide.
The deal was carried out with the use of Sponsy platform. The screenshots are below.
The fact that the large international food chain agreed to conduct a sponsorship deal through Sponsy confirms the readiness of Sponsy solution for international expansion.